Agents who can take initiative in prospecting for new leads and who can then qualify the lead based on criteria that we provide.
Agents who have their own network of clients and contacts and can take our marketing materials to find and qualify leads. Good Brother will pitch the creative, but we need agents to qualify the leads and introduce us once qualified.
Agents who can take our hot leads and qualify and convert to sales.
Good Brother will not take every video project that has a pulse. There is a vetting process that ensures that there will be a right fit between the lead and Good Brother.
What kind of agent is suited to this opportunity?
Small brands and startups often have little to no understanding of why videos can cost as much as they do (and costs associated with video production can add up incredibly fast). When pursuing a lead, particularly with smaller brands and startups, it would be ideal to have a sales agent who has knowledge about the technical, creative and financial components of the video industry. The agent can explain the process effectively and efficiently without alienating the lead.
Additionally, we are interested in sales agents who have relationships with brands that have done video work before and understand the typical client/vendor relationship and process in the video industry.