Summary
letsrocc is a two-person senior consultancy. 31 years of experience. We are not an agency and we do not sell hours.
We work with B2B organisations from £20m to £1bn+ where marketing has become expensive, fragmented and commercially underperforming despite heavy investment. We examine the whole revenue system and find where money, effort and decisions are leaking. Marketing is one part of that, not the whole of it.
How you recognise a prospect. Someone in your network says one of these:
Growth has stalled. Marketing is busy but pipeline isn't moving. The agencies produce activity, not outcomes. The AI initiatives delivered nothing measurable. Reports look healthy but revenue doesn't match. Nobody trusts attribution. Sales and marketing blame each other. We've had two or three marketing leaders and the problem hasn't moved.
That is our conversation. It is usually said by a CEO, MD, CCO, CRO, or a CMO under pressure to justify spend. PE-backed businesses are a strong fit.
What they buy. Not SEO, PPC, AI or content as line items. They buy commercial clarity, better decisions, and independent senior judgement about what to stop as well as what to start.
The deal. Entry engagement is a fixed-fee examination, £19k to £24.5k over 6 weeks. Many clients then move to retainers of £12k/mo up to £45k/mo. 20% on all sales, negotiable. Verified 5.0 on Clutch and Google.
This is a considered, board-level sale. It suits agents with real relationships into senior leadership or PE operating partners in SaaS, technology, cybersecurity, manufacturing, professional services, B2B services or ecommerce. It is not a volume play. One closed client is worth a great deal.
What kind of agent is suited to this opportunity?
We are looking for agents who listen first, understand the problem, and can hold a commercial conversation with senior people. Experience selling at C-level is what matters most, because this is a board-level decision, not a transactional one.
The strongest fit is an agent with existing relationships into CEOs, MDs, CROs, CMOs or PE operating partners in B2B. Relevant sector experience (SaaS, technology, cybersecurity, manufacturing, professional services, B2B services or ecommerce) is a real advantage. A working understanding of digital marketing or SEO helps but is not essential, because we handle all delivery.
We want people who do not make assumptions, who communicate clearly, and who report honestly. This is not a fit for high-volume cold outreach or anyone chasing a quick close.